Food and Beverage

Technology is not dehumanising the F&B industry. It’s doing the opposite

There is a common fear amongst employees in service industries like food & beverage that the increased effort for automation through machines will ultimately replace workers and dehumanize what is usually deemed a “people-focused” industry.

The fear stems largely from operational and logistical automation, where we are increasingly seeing robots take over responsibilities like optimizing production rate in a food factory, quality assurance checks and even customer-facing service roles.