business transformation

Since the beginning of 2022, nearly 200,000 tech workers have been laid off, which means millions of tech skills are floating around in the market. 

Gathering, understanding, and using customer data is back on the priority list for brands.

The launch of Boots Media Group unlocks the power of 10.2 million active members for its partners. Its success rests on the creation of experiences that genuinely add value for customers over more personalised digital landfill.