Big Data

Gathering, understanding, and using customer data is back on the priority list for brands.

The launch of Boots Media Group unlocks the power of 10.2 million active members for its partners. Its success rests on the creation of experiences that genuinely add value for customers over more personalised digital landfill.

How to use free-text data to get inside the heads and hearts of employees.

Unstructured data is where the answers live.

Unstructured data can provide deep insight into what’s really happening within an organization. Consider employee surveys. Open-ended, free-text responses provide richer detail than answers to rating-scale style questions. While enterprise companies have no shortage of this data (80% of organizational data tends to be unstructured), it’s been hard to analyze and work with—until now.

It scares me sometimes when I think about the big decisions I’ve made on gut feel and will probably continue to make relying on my instincts.

Making sense of people data is a struggle for many HR professionals. People analytics is only effective when data collection is focused on achieving a particular management objective - such as improving talent management processes, such as recruitment or retention, or to demonstrate HR's contribution to the value/ROI of these processes. Despite this core concept of people analytics, many companies simply analyse the data nearest to hand – with the results being anything but insightful.

Software is eating the world. Startups become unicorns overnight. Tech giants move into any industry. Autonomous cars make diesel irrelevant. Alternative sources of energy. Smart everything. Data abundance. We are in the middle of a technology revolution. One new concept, however, is corporations starting to imitate best practices of startups and tech giants. Corporate innovation is no longer done by an R&D unit that is separated from the main business.

We conducted a Q&A interview with Trevor Sumner, CEO at Perch Interactive, regarding how digital transformation affects the future of retail.

1. Could you introduce yourself and what you do?

A lot is being read, written or heard about GDPR – it’s relevance, implications to institutions that collect personal data, and ramifications of non-compliance. Therefore, this will not deal with any of these in detail. Keeping it simple we will try exploring 4 specific impact points within financial institutions because of this regulation, and therefore what changes this may ask to be brought about in systems, while meeting its terms under the 99 articles that GDPR comprises of.