There is a common fear amongst employees in service industries like food & beverage that the increased effort for automation through machines will ultimately replace workers and dehumanize what is usually deemed a “people-focused” industry.
The fear stems largely from operational and logistical automation, where we are increasingly seeing robots take over responsibilities like optimizing production rate in a food factory, quality assurance checks and even customer-facing service roles.
The demands of the new digital landscape aka Recruitment 4.0, unearthed a new series of challenges that HR professionals must overcome. The internet has enabled a global marketplace for talent and as such even the most experienced recruiters are in a fight to find the best talent to hire.
The recent HCI conference did not disappoint and offered us all a lot of really interesting take aways on where Talent Acquisition is, or may be, heading. Important and timely topics such as employer branding technologies, candidate and employee engagement, and the next horizon for performance analytics were all in focus – as expected.
Here are some lessons for anybody wanting to do digital transformation based on positive experiences:
Differentiate between digital and innovation
Digital teams do sprints, have product owners & scrum masters, use Cloud Computing, AI, continuous deployment, etc. Innovation teams do the same. However very few companies have both and make sure they compete and collaborate at the same time.
Following our 2019 UK Start-Up of the year win – EVA.ai team attended Unleash America, which was on May 14-15 in Las Vegas. This year’s theme was “The Bridge Between Work and Technology” – although Unleash is focused on HR tech, the conference also features wide review and discussions on key trends and issues at the forefront of the industry. This year's focus was on data privacy and the EU’s General Data Protection Regulation which is being reviewed by the US Congress as a potential template for a renewed effort on protecting people’s data.