Web Analytics & Optimisation Lead

ORIGINAL
Web Analytics & Optimisation Lead
Harnham Search
Recruiter Harnham
Type Permanent
Location
  • UK
  • London
Salary/rate £60000-65000 p/a
Posted 11th January 2019
Industry IT

Web Analytics & Optimisation Lead

London

£60,000 - £65,000

Own the analytics tracking and optimisation for a successful tech brand

WHAT THEY DO

They are an entirely online tech business, their analytics team is split into product teams for the different areas of the website

WHAT YOU'LL BE DOING

This is really key role sitting in a 5 person Consumer Data & Web Analytics team. This team look after all this analysis and you would be the point of contact for all things online data.

The vision for this role to begin with, is to work really closely with the development team to put together tracking specs, analyse new features, analyse new pages and capabilities on the site and make recommendations for improvements & optimisation. You will NEED expert knowledge of Google Analytics & Google Tag Manager.

Once analytics is more set up from a self serve perspective, you will move more into CRO strategy. There is a bespoke tool for A/B & MVT testing currently, experience with Google Optimise will be really beneficial.

You'll be working and leading on all digital projects alongside all the development teams. You will be working with a site that receives a large amount of traffic, you will ideally have app and mobile experience too.

YOUR SKILLS AND EXPERIENCE

Google Analytics & Google Tag Manager

CRO Analytics & Strategy

Stakeholder Management

THE BENEFITS

25 days holiday

Private Health

Various other company perks

HOW TO APPLY
Please register your interest by sending your CV via the Apply link on this page.
CONTACT
For further details or to enquire about other roles, please contact Harriet Coleman at Harnham.
KEY TERMS
IBM, Coremetrics, Google Analytics, GA, Omniture, SiteCatalyst, Adobe Analytics, Analyst, Web, Digital, Online, Website, Financial Services, Finance, A/B, Test, Split, Multivariate, MVT, Tracking, Code, Tagging, Tags, Insight, Client, Agency, Management, Strategy, CRO, Conversion, Optimisation, Optimizely, Test and Target, Adobe Target, Maxymiser, VWO, Visual Website Optimiser