The Trends in Video by Emma McDermott

This week, The Business Transformation Network brings you a selection of current topics from the world of Technology with a focus on the growing use of video.

Top 5 Trends in Global Video

Research has shown that video will significantly shape the future of business and technology. Video can provide better storytelling opportunities, customer engagement and improve control over content creation.

These are the top 5 trends in the global video in an IP-based world.


The Challenges and Opportunities for Video Streaming

Advancements in technology and internet are making video streaming more accessible for content owners and viewers. The creation of VR is creating a growing interest in video and streaming, especially in streaming.

This video discusses the challenges and opportunities for the future of video streaming.


The Benefits of using Live Video for Small Businesses

Making live streaming available on smartphones has been predicted to grow the industry to $70.05 billion by 2021. This will make videos role in small businesses more influential and should be exploited to successfully reach and engage with audiences. Video is becoming more popular and live streaming has contributed to this.

Here are the benefits of using live video for small businesses:


The Importance of Personal Branding and Video

Struggling with how best to portray yourself online and on social media? Video is integral to personal branding as it allows you to put your personality across in a real form. Video is a growing trend within recruitment as it gives you a chance to explain your experience briefly whilst making an impact.

These 2 blog posts explore the importance of personal branding and video in modern day:


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Emma McDermott is Content Curator at The Business Transformation Network.

Emma aims to provide valuable content around transformation in its various forms to our readership. Her focus is on building relationships with transformation experts and leaders in their field to help them create interesting content. I then share our content with our members, through various platforms, to create a discussion around these topics.